Nationwide — In a storybook second for the rising gourmand model, Jam Vino, The View’s iconic Whoopi Goldberg shocked viewers through the Might 6, 2025, Mom’s Day particular by naming Jam Vino—the world’s first gourmand wine-infused jam — as one in all her official “Favourite Issues.” The nationwide on-air endorsement amplifies the rise of this revolutionary model, solidifying its place as a first-in-category innovation, celebrated for its refined flavors, versatility, and distinction as an on a regular basis luxurious.
“I’m overwhelmed with gratitude,” expresses Chef Lori Rogers, the founder and CEO of Jam Vino and the life-style model Chef Lorious. “To have somebody as iconic as Whoopi Goldberg fall in love with our jam and share it with the world—it’s surreal. We created Jam Vino to carry individuals pleasure, and this second has crammed our hearts. I couldn’t be extra grateful.”
Every of the 150 viewers members attending The View obtained a Jam Vino Deluxe Present Set, that includes three rigorously crafted, wine-infused flavors:
• Blackberry Merlot: A velvety fusion of plump, sun-ripened blackberries and the wealthy, full-bodied taste of Merlot. This taste is good for pairing with charcuterie or enhancing recipes with a gourmand twist.
• Raspberry Moscato: A refreshing, floral mix of Moscato wine and recent raspberries delivers a light-weight and fruity style that provides a shocking burst of taste to each candy and savory dishes.
• Strueberry Blanc: The right marriage of strawberries, blueberries, and Sauvignon Blanc, this taste balances pure sweetness with mild acidity. It’s a chic possibility for every part from dessert toppings to spreads.
The second Goldberg introduced Jam Vino on-air and declared it “the subsequent fantastic factor,” the web response was speedy, triggering a wave of latest Jam Vino lovers throughout the nation.
A Second Months within the Making
Jam Vino’s second on The View was months within the making. Goldberg first found Jam Vino on the unique Pre-Oscars movie star gifting lounge on March 1, 2025. Goldberg was launched to Chef Lori. Dialog ensued, and she or he tasted the jam for the primary time. Whoopi’s prompt response? “I’m all in!” That natural second and personal endorsement quickly developed into a really public endorsement and precious nationwide publicity.
Now, simply forward of its retail debut in Walmart shops in June 2025, Goldberg’s nod serves to affirm and amplify Jam Vino’s rising recognition, priming it for much more mainstream success.
Connoisseur Meets On a regular basis Luxurious
At its coronary heart, Jam Vino is a category-redefining culinary innovation. Every jar is made with 100% actual fruit infused with the wealthy taste profile of effective wine. With simply 5 all-natural elements, Jam Vino is an opulent, delectable unfold that’s vegan-friendly, gluten-free, and kid-friendly (the alcohol cooks off).
These distinctive attributes, mixed with an opulent taste expertise, make Jam Vino a standout within the fashionable pantry. Whether or not unfold on biscuits, stirred into yogurt, brushed over grilled meats, or served on a charcuterie board, every jar provides sophistication, versatility, and celebration in a spoonful.
The Chef Behind the Model
The girl behind the model, Chef Lori Rogers, affectionately often called Chef Lorious, has culinary roots in California and Alabama, coining the time period Calibama to mirror her mix of Southern consolation and California stylish.
Chef Lorious is a beloved determine within the meals world, celebrated for her approachable, heartfelt type and flavorful recipes. In September 2024, Chef Lori obtained Walmart’s Golden Ticket for Jam Vino, a coveted honor that permits choose manufacturers to be positioned on Walmart cabinets. Jam Vino triumphed over hundreds of contenders to earn its spot.
Chef Lori’s YouTube following, her e book Calibama Cooking: Traditional & Up to date Consolation Meals, her nationwide tv appearances, and her recurring tv phase on Good Morning Texas (“Style Texas”) have helped construct a loyal following of followers who belief her style.
Jammin’ to Its Personal Tune
Jam Vino is on the rise, profitable over hearts and delighting tastebuds with every new media characteristic. Along with The View, Chef Lorious and Jam Vino have been featured in over 30 media shops and a rising listing of top-tier media, together with:
• Meals & Beverage Journal (Editor’s High Decide)
• Good Morning America
• Dallas Resort Journal
• Vainness Truthful Journal
Every characteristic reinforces what Chef Lori hoped to specific with the creation of Jam Vino: that jam might be elegant, luxurious, versatile, and unforgettable.
Past the flavour, Jam Vino is a mirrored image of the fierce excellence and astute management of Chef Lorious. Her firm, The Chef Lorious Group, LLC, is licensed by each the Ladies’s Enterprise Enterprise Nationwide Council (WBENC) and the Nationwide Minority Provider Improvement Council (NMSDC).
By main with integrity, high quality, and taste, Chef Lorious is opening doorways not just for her model however for others who comply with.
Jam Vino is accessible on-line at JamVino.com, Amazon.com, and Walmart.com, with a Walmart in-store rollout set for June 2025.
For wholesale, company gifting, and shopper inquiries, go to ChefLorious.com or JamVino.com
Remember to comply with the model on Instagram: @jam.vino
For media inquiries, contact [email protected]
