Nationwide — Her Fantasy Box, a Black-owned life-style model championing unapologetic self-expression, elevated intimacy, and complicated feminine well being, made a commanding assertion throughout Coachella Weekend 2025, solidifying its place as a cultural drive on the intersection of Trend, Music, and Empowerment.
In a daring model transfer, Her Fantasy Field launched its inaugural ‘Her Fantasy Jet’ expertise, flying in international celebrity Cardi B on a non-public jet fully decked within the model’s signature styling and aesthetic. The high-profile entrance set the tone for a weekend the place Her Fantasy Field made its Highly effective presence recognized on the most influential occasions throughout the desert.
The model took middle stage at key pageant weekend hotspots, with official sponsorships and integrations at:
• PizzaSlime’s signature desert occasion
• True Faith’s immersive activation
• The coveted Revolve Competition
• The star-studded Tao Desert Nights
• Travis Scott’s ‘Cacti’ desert relaunch
Via every of those partnerships, Her Fantasy Field infused its daring branding and ethos into the cultural cloth of Coachella weekend, aligning with prime creators, artists, and elegance tastemakers.
Capping off the weekend with objective, the model turned its highlight to influence. Her Fantasy Field
donated over 100 kilos of premium product to Coachella Valley Rescue Mission
An area ladies’s shelter within the Palm Springs space, underscoring its ongoing dedication to empowerment and group help.
“This weekend was about extra than simply visibility—it was about resonance,” mentioned a spokesperson for Her Fantasy Field. “From the runway to actual life, we’re constructing a model that lives and breathes tradition, celebrates freedom, and offers again with intention.”
With its unforgettable Coachella takeover, Her Fantasy Field has as soon as once more confirmed that it’s not only a model—it’s a motion.
About
Her Fantasy Field, based in June 2022 by public well being graduate Kayla Rowe, is a pioneering model devoted to offering plant-based female hygiene merchandise that empower ladies to handle their well being confidently and with out embarrassment. The corporate’s mission facilities on elevating confidence, breaking taboos, and providing pure, efficient options for girls’s private care wants.
In its first yr, Her Fantasy Field achieved exceptional success, producing $10 million in complete gross sales. By the primary quarter of the next yr, the corporate had already surpassed that determine, reflecting its speedy development and the sturdy demand for its merchandise. This trajectory continued, with the corporate reaching over $56 million in gross sales inside two years, demonstrating the effectiveness of its advertising methods and the resonance of its mission with shoppers.
Her Fantasy Field’s dedication to pure, plant-based substances has been a cornerstone of its success, providing merchandise free from harsh chemical compounds and artificial fillers. This dedication to high quality and transparency has fostered a loyal buyer base and positioned the model as a frontrunner within the female care business.
For extra info, go to the corporate’s web site at HerFantasyBox.com
