In a sea of ordinary artist merchandise, Jauz has chosen to swim towards the present with a useful competition innovation.
The DJ and producer has partnered with premium competition gear model RaveRunner to develop and drop an revolutionary anti-theft hydration pack, designed particularly for the high-energy environments of digital dance music festivals.
The limited-edition collaboration incorporates a dual-chamber design constructed to face up to the trials of rail-riding and mosh pit mayhem, environments the place Jauz’s followers often finds themselves. Most notably, the pack incorporates a number of anti-theft compartments, a direct response to the larceny epidemic that has plagued music festivals lately.
c/o RaveRunner
Theft at festivals has been a rising concern, significantly relating to the lack of private objects like smartphones. A survey printed in 2022 by RaveRunner, which polled over 450 U.S. festival-goers aged 18 to 55, revealed that roughly 1 in each 32 attendees skilled telephone theft or loss.
In a nod to Jauz’s shark-themed branding, the pack consists of 3M reflective shark fins that illuminate below flash images, guaranteeing fashion factors aren’t sacrificed for safety. This consideration to aesthetic element demonstrates a savvy understanding of their goal demographic, who worth each performance and Instagram-worthy competition equipment.
The model has confirmed the collaboration might be “extraordinarily restricted” with no plans for future manufacturing runs, creating a right away collector’s attraction amongst Jauz’s devoted fanbase.
You should purchase the hydration pack here.
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